Drop Servicing is a digital business model that allows Drop Servicing Businesses to earn money digitally! You might have heard about it and are curious as to how it works as a business and earn bucks for drop service business owners.
Drop servicing business is a business model that allows the drop service business owner to be the mediator between the client and the service provider. As the proprietor of a drop servicing company, you market services that you contract out to a subcontractor or an agency rather than performing them yourself. You are in control of the transaction, and the freelancers you recruited are responsible for providing your client with a high-quality service.
Read to know so much more about Drop Servicing and how it can be a very profitable business for you!
How does Drop Servicing work?
Step 1 stars from below.
This is how the drop servicing model works, the step one is when the client asks for a task or a service from the drop servicing business. The next step is you as a drop servicing business relay to the service provider everything they need and all the details in order to complete the services excellently. And then you pay them your agreed price, after doing so, it is time to bring the completed result to the client.
Your job as a drop servicer is basically to be the mediator between the clients and the service provider. But do not misunderstand your role. You have to be very careful and you have to take your role seriously!
Who are the Doers in Drop Servicing Business
There are 3 people that move in the Drop Servicing game. The client, the drop servicing business (you), and the service providers or also known as freelancers. See what are the roles of each and how they complete the business model in their own ways.
Client
The reason why drop servicing is existing are the clients. Like in every business, if there are no customers then what is the point of starting a business? So they are the ones that are in need of services that o can provide. They are the ones who will pay you to complete their needs. Only, you outsource your services from freelancers.
Your Drop Servicing Business
You, or your drop servicing business of course are in charge of the following tasks:
- Finding the clients
- Finding service providers that agree with a lower price
- Marketing your Website to find both clients and service providers in different channels or ways
- Ensuring that the quality of the service provided is never compromised
As the model represents you above, you will be the one responsible for transacting with both the clients and the service providers or the freelancers. So you need to keep your integrity in transacting with these two and not cheat on any of them.
Freelancer or Service Provider
They are the ones that complete the tasks or services that you offer to the clients. More like you sell their services as if they are your own, and they agree to that. One thing is that if the freelancer doesn’t agree with a lower price, then they should not be working with you. Freelancers are the “man behind the camera” type of worker. But they should still be compensated fairly and not exploited.
How to Start in Drop Servicing?
Technically speaking, you do not need too much money or wide deep high wisdom to start a drop servicing business. You just need to know the basics and the foundation, and everything you need before you can start.
Find Your Niche
This is a very important thing in drop servicing which most people do not really pay attention to. It is good if you can offer as many services as possible to have more profit margin. But, it is also important that you know what your drop servicing business is specializing in.
And how can you do that if you are not the one who provides that service?
How can you choose a specialization if you do not know anything about the services you offer?
Is it possible to find a niche by yourself when you are not the one providing the services and it is not your skills that the client is paying?
To find your niche, you have to start by simply choosing what is the kind of service that you are most knowledgeable about.
The following are the possible services that you can offer as a drop servicing business. To find your niche for your branding (which will be discussed later on), choose one of which you are passionate about and you have a good amount of knowledge.
Possible Niches
- Social Media Management
- Graphic Designing
- Writing
- SEO
- Website Development/Building Services
- Marketing Services
- Ads
- Translation
- Advertising
- Data Entry
For example, you are highly knowledgeable about writing. You love to write and you know how to do it excellently. You can choose this one as the niche or specialization of your drop servicing business.
The question is, after choosing your niche, how does it affect your business?
It gives quality and value to the business. For example, you found a writer that is willing to ghostwrite, and you, have good knowledge about writing. You will be able to see and check if the quality this freelancer gives to the client is good or bad. Or if there are any more improvements she or she can make.
This allows you to make sure that your so-called “specialization” as a drop servicing business, is really a specialization. Another effect it can have is for building your brand which you will see later on. If your drop servicing business markets that you offer the content writing services best, it helps you build more authority as a business. read more to see what this means.
A Website
Of course, a website. This is where everything starts. Every digital business needs a website. You need a website that is optimized for searches of your potential clients. Not only that, you need to have a well-designed website especially since you are in the digital business industry. And most of all your website experience must be good for your potential clients especially when they are browsing for possible services they might avail from you.
Here are the platforms that will allow you to make websites for your business:
All you need is an email address and you can sign up for free on these website builders!
To have a good Website, you have to:
- Optimize your website for SEO
- Use Keywords on your website and make a keyword list
- Make excellent landing pages
Read this article and apply the tips and suggestions because that will surely help you in optimizing your website in being your key to having good profit for your drop servicing business! You MUST read these articles because they will teach you everything you need to know in terms of building an excellent website that ranks high and has the best client experience!
Advertising Strategies
You need to have good advertising strategies to get discoverable by both the clients and the freelancers separately. Since you want to attract the with different purposes for your drop servicing business. Leverage social media platforms to market your business to attract clients and freelancers.
For Clients
Here are the things you can do to make sure that clients will choose you as a service provider for their needs:
Clear offer of services
As a drop servicing business, you should clearly show the clients all the services that you are offering. So the client knows that they are in the right place the get what they need. For example, if you made it clear on your home page that you only offer specific services and the clients want to avail of a different service that you do not have, then it saves their time and they will go look for another drop servicing business to provide what they need. Make sure that you are clear in terms of the services you offer as early as your homepage.
Assurance and proof you can provide them
Of course, anyone can out as many services as they want and still not be able to do it. You can give proof that the clients can have only the best services from your business. You can do this by putting in good reviews and feedback from your previous clients that trusted you to provide services. Make sure that the reviews are real.
Mission and Vision of your business (Part of the branding)
As part of establishing branding for your drop servicing business, you should also show your mission and vision as a business for your clients. Your clients should know that you are there to help them with their needs and to provide the services you are offering.
The services that you provide best
Of course, aside from being clear with your offer, you should also be able to highlight what you do best. You have to showcase what are the best services your drop servicing company provides in order to be able to attract clients. For example, you clearly show that your drop servicing company is best at providing SEO services for websites, then the customers know that you provide good services in this area since it is your specialty. But you need to match the expectation of the clients here. If you set them high, you need to provide them with quality services of course.
Call-to-action to avail them now
And of course, the powerful call-to-action move. You have to be able to convince them to avail of the services you provide by using call-to-actions in your content and landing pages. And the most effective call to action in this business is to have a form or a “text me here” on all the pages of your website. This allows them to reach out to you as soon as possible by going on different platforms to reach you such as email, telegram, WhatsApp and etc. Saves them time and effort in reaching out to you.
These are the things you need to show the potential clients. And where can they see all of these? On your website! So make sure that you spend time and effort working on your website and making sure that it is optimized for conversion as well.
For Freelancers
Freelancers are not hard to find, (good ones are hard to find) But you can make the freelancers reach out to you. Do this by simply posting job postings on the following platforms:
And in posting job offers there, you need to make sure that you:
Input Salary
Freelancer hates the guessing game. They want to see the salary offer as early as the job posting. This will be the final authority that will determine if they will reach out to you to be your service provider or not. You should state the rates clearly and as early as possible.
Clear Job Description
Of course, the freelancers need to see their job description or just what you need them to do. Be specific and state that you will provide all their needs. For example, you need content writers.
State that you need the writers should be able to:
- Pass the article at the right time
- No plagiarism in works
- Do their own research
- Pass Thick content (valuable)
- Team player
- Take initiative
- Provide quality works
- Incorporate adjustments from the drop service provider
- Take criticism objectively
And all the things you need them to be in order to work with them.
Expectations
You also have to state to make them reach out to you about what they can expect from you. In the job description, you are stating what you are expecting to get from them. In this section, you should include that you are going to provide all the materials they need. For example in writing, you will provide a plagiarism checker or Grammarly and etc. Tools that will help them to provide the best work and services!
Experienced or No Experience
Also do not forget to input if you are willing to accept freelancers with no experience yet. And you will train them, if you want experienced ones, put the span. For example, you only need someone who had at least 1-2 years of experience as a content writer. Or you are willing to hire No Experience.
Find Freelancers
Of course, you need to find freelancers to be able to run a drop-servicing business. It is already stated where you can post job postings to find them, now here are the things you need to consider in hiring your freelancers.
Things to consider when hiring a freelancer for my drop servicing business:
Their portfolio or experience
You can be the type of employer that only hires experienced freelancers and that is not bad at all. Experience is important in ensuring the quality of services provided. But you can also be the type of employer that hires by looking at the potential of a freelancer. And that is not bad too. When hiring freelancers that do not have portfolios and experience yet, just make sure that they can do the job by giving them paid tests. It is up to you now to assess whether they can do the job or not.
Their responses
You do not want to work with freelancers with bad character, this is very important aside from the qualification that they can do the job. In a business, having someone with a bad character adds burden and negative vibes, which we do not want. Or if you are the type to not take things personally, then you will not have a problem with this one, if you can tolerate those types of freelancers (you know what I am talking about)
Assess their responses as early as you are negotiating when to speak or when to have an interview with them. You will know what type of employee they are and it will help you decide.
Ask them specific questions
In doing so, focus more on situational questions. Something like “What will you do if I ask you to change the entire article?” or “How will you respond if I ask you to change half of your article?” another good example is “What if your deadline is moved earlier than the agreed date?”
You will see in their answers if they can deal with situations that most likely will affect their work. If they are willing to take criticisms and to incorporate changes, especially if the clients wants improvements. If not, they are most likely not good to work with because they will give you a hard time.
Paid Test Projects
This is a very important part of the application process. This is the part that will help you determine whether you will hire them or not. This is the part where you give them a task which you will pay regardless if they will get hired or not. Here you will see the level of their skills and you will know if they can really do the job or not.
Interview
It is also important that during the interview, you will see that they know more than you about the services. Freelancers should prove that they can do the job regardless if they have a lot of experience or they don’t.
In the interview, get to know them more after their experiences and their knowledge about the services.
Characteristics of a good freelancer:
- Good at following directions
- Going what exactly you asked them to do
- Maintain the confidentiality of the client’s info and etc.
- Teachable
- Own up to their mistakes
- Produce high-quality works
- Can follow deadlines
- Can work under pressure
- Professional
- Good Communicator
- Creative
- Flexible
- Problem Solver
- Initiates
- Good time management skills
Most of these you can detect in the interview, and others you can only see when you work with them or during their training.
In hiring freelancers, you have to make sure of the most important thing.
Can they do the job excellently?
If the answer to this is yes after all the screening, interview, questioning, and paid tests, then you should hire them. This is the most important thing, of course, followed by their character. Because you can hire the best freelancer with ba attitude which will only give you a hard time at work.
always keep in mind that as a drop servicing businessman or woman, you can choose your freelancers. And you can always replace them. But to avoid the trouble of replacing, make sure that you screen your freelancers properly.
IMPORTANT NOTE: You should always hire a freelancer first before accepting clients. You do not want to look for freelancers only when you already have clients because time is running out. It is better for you to hire freelancers first before finding clients.
Find Clients
This may be the hardest part of the drop servicing business. So you are not “Not doing anything” Because even though the service providers are providing the business themselves, you are the one who is looking for clients, and that is not easy.
You can find clients through free methods or paid ads. You can go to the same freelancing platforms that are listed above and sign up for an account as a freelancer this time. Depending on the services you offer, you can get clients from there too. Another way is to run ads on different platforms about your website and the services you offer on TikTok, Instagram, Facebook and etc.
But the best way to get clients is to appear on top of search engines such as Google and to be discovered by potential clients with just one search. For example, you offer Advertising in your drop servicing business. When the potential client searches for that service on Google you should appear online. And an optimized website should welcome potential clients. Make sure that you read the three articles listed in the website section above to be able to apply the tips. You will definitely need them, read them!
What Services Can you Sell in Drops Servicing
- Social Media Management
- Graphic Designing
- Writing
- SEO
- Website Development/Building Services
- Marketing Services
- Ads
- Translation
- Data Entry
And anything you can provide! Just make sure of the quality of every service you will offer, to get good reviews, good customer experience, and repeat customers as well.
Your Brand as a Drop Servicing Business
This is one of the most common mistakes of drop servicing businesses. They do not create branding for their business. The reason why many digital agencies are able to charge their clients high amounts is that they built their branding. If you own a drop servicing business and you are not trying to establish your branding, you will appear just like a freelancer that just works with other freelancers.
Make sure that as you start, you already have a goal to build the branding of your drop servicing business. This way, your business will be more sustainable and will be able to charge more as you build your branding.
Watch out for:
Here are the things you should pay attention to in your drop servicing business:
The quality your service provider gives your client
As someone who is on the frontline and who is transacting with the client, it is your responsibility to make sure that everything that is given to the client is of the best quality it can possibly be. If anything goes wrong it is your reputation and your business that will suffer, You have to watch out for the quality of the services or work before giving it to the clients.
Deadlines
If a task or a service is late, it is again you who will suffer. You and your business. This is why it is important to make sure that you set a buffer in time so that whatever happens and worst comes to worst, you will still be able to give the client what they need. If the freelancer did an error, or if the freelancer can’t finish the job, or whatever circumstances may happen. It is always important to set a buffer time and always execute plan B.
You
Lastly, you need to pay attention to yourself, Be careful and always check yourself in terms of dealing with the clients and the freelancers. Make sure that you do not cheat any of them and that you give what is due. Make sure that you do not exploit the freelancers. Even though the Drop Servicing business is legal and does not violate anything in the law, since both parties are agreeing on the price or the freelancers, make sure that you still pay them right and give the clients quality services.
Drop servicing can be a very profitable business, especially if it is done right. But this fact is also a reminder that there is no business model that is perfect and will make you rich overnight. Do not be afraid to learn and explore more and more each day!
